Top 10 chocolate brands in the UK

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UK chocolate sales fell 0.4% for the 52 weeks ending August 16 of this year to £ 2.52 billion ($ 3.95 billion), according to company data of research.

Some brands such as Cadbury Dairy Milk, Maltesers and Kinder were still seeing year-over-year sales growth, but sales of other brands including Kit Kat, Mars and Snickers fell.

Mondelez’s Dairy Milk takes the lead with share packs

“Dairy Milk is growing thanks to the sharing of bags”,Richard Anderson, senior knowledge manager at IRI, told ConfectioneryNews.

“An increase in promotions and new launches such as Marvelous Mixups have really helped the growth of the brand. The brand also increased sales of seasonal variants for Easter and Christmas, in part thanks to a longer Easter period this year. “

Cadbury Dairy Milk Marvelous Jelly Popping Candy from Mondelēz performed above the market average in the first half of the year. Dairy Milk has taken advantage of share pack formats. Mondelez recently launched a Cadbury Dairy Milk carton containing bite-sized chunks of chocolate for Christmas to further capitalize on the segment. Dairy Milk sales increased 3.5% for the period to £ 491 million ($ 768 million).

Top 10 best-selling chocolate brands in the UK

[Source: IRI – value sales data for ‘integrated snack outlets’, which includes supermarkets, convenience stores, independent grocers, petrol statons and independent off licenses.]

Implications of downsizing for March

March had a more difficult time. Maltesers sales rose 6%, but Mars and Snickers bars fell 14.4% and 18.1% respectively, as sales were overtaken by Ferrero’s Kinder brand.

“Mars and Snickers are in decline in singles and multipacks”,Anderson said.

“Multipack formats are in decline due to the reduction in bar size and the move from four packs to three packs while maintaining the promotional price of £ 1. This led to considerably smaller promotional increases for brands and a more recent move to 3 packs + 1 free bar for £ 1 in an effort to collect the old pack and the price.

The weight of the Mars bar was reduced by 12% to meet a calorie reduction commitment, but the price remained the same.

Portion and price control

Mars UK said late last year that it had exhausted reformulation options for Mars and Snickers bars and had no choice but to reduce portion sizes to meet a cap of 250 calories on single serving chocolates, to which he subscribed under the responsibility of the British government. OK.

The Mars bar went from 58g to 51g and a Snickers bar from 58g to 48g, while the price of 51p ($ 0.83) remained static.

Mondelez used the same tactic for Cadbury Dairy Milk, but more time has passed since his last cut. At the end of 2012, Cadbury Dairy Milk switched to pieces of rounded shape, reducing the size from 49 g to 45 g, but keeping the same price.

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Selling chocolate benefits charity

Photo by Syd Kearney

Cacao & Cardamom, the luxury chocolate factory founded by Annie Rupani, will celebrate its grand opening with a special event at 7 p.m. Tuesday to benefit the Chester Pitts Foundation.

Former Houston Texan (and current KPRC sports analyst) Chester Pitts will go behind the counter with some of his Texan football friends to sell as much chocolate as he can in an hour.

Proceeds from the sale will go to the Pitts Foundation, which promotes arts programs for children.

Cacao & Cardamom is at 5000 Westheimer in the Center in Post Oak.

Syd kearney

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Ryan’s Hot Chocolate Sale Helps Families in Need

BAINBRIDGE, GA (WALB) – While most 13-year-old boys focus on video games or girls, a young teenager from Bainbridge struggles to make a difference.

For the past 5 years, Ryan Adams has been selling hot chocolate to help families in need while on vacation. This year, its operation and its goals are bigger than ever.

Five years ago, Ryan Adams was like any other 8-year-old.

That was until he decided to sell hot chocolate.

“My friends were selling chocolate to try and make money. I decided to do it myself to make money for Christmas presents, but when I got it I realized that I had to give it to someone who really needed it. “

That year, Ryan raised $ 150 and donated it to a woman who lost everything she owned in a fire.

“I am so proud of him. His in-laws, his father, his grandparents, we are so proud of him. He is an inspiration to many because most 13 year olds are interested in video games or hunting, I know my son would rather hunt, ”said Ryan’s mother, Shaie Bowen.

Ryan’s hot chocolate sale has grown steadily since then.

Ryan says that with all the community support he has received this year, he has set a goal of $ 2,000.

“I had no idea we were going to do it this year and he stood up and said yes we were going to raise $ 2,000 this year. And I thought oh wow $ 2,000,” Bowen said.

After posting about the event online, Ryan’s mother Shaie Bowen received some unexpected news.

“Tad Kelley from Community Coffee and his wife Misty Kelly contacted me and they donated all of the hot chocolate this year so I didn’t have to shell out money for it.”

Ryan would like to use the money he raises to help as many families as he can.

“A family has a child who has been sick for a while. They go back and forth constantly in Atlanta, in the hospitals, it is a little girl. We gave them last year and we’re going to give them again this year a gas card to help with gas expenses, ”Bowen said.

And Ryan says the cold came just in time. “I was afraid it would be hot and not many people would want hot chocolate, but no, it feels like it’s colder and that helps us a lot.”

Bowen says that in addition to the donation from Community Coffee, Pepsi also agreed to donate the concession stand.

The sale begins Saturday morning at 7 a.m. in front of Golden Corral on Shotwell Street in Bainbridge.

Copyright 2012 WALB. All rights reserved.

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