Nestlé is mixing its “most popular” confectionery brands with popcorn in a new sharing concept.
Called Combos, the new packs combine Aero, Rolo, and Milkybar with popcorn and other sweet snacks.
Aero Combos feature Aero bubbles and decadent chocolate malt balls. Rolo Combos, on the other hand, contain Little Rolos and “melt-in-your-mouth” fudge bites. Finally, the Milkybar Combos include creamy Milkybar pieces and crispy milk chocolate digestive balls.
The NPD would offer buyers a “unique and delicious combination of tastes and textures,” Nestlé said (rsp: £ 2.50 / 110-125 g).
They’ll be arriving in Asda from mid-July, with listings in other supermarkets, wholesale and convenience stores, and value retailers to follow from August.
“Our new sharing range aims to provide consumers with a deliciously different sweet snack experience,” said Cat Mews, Nestlé Brand Manager.
“Whether it’s a movie night with the family or a picnic with friends, the Aero, Rolo and Milkybar Combos are a treat for any occasion. We can’t wait for people to try them out.
It is the latest in a series of NPD confectionery brands Nestlé.
In January, it added a new line of vegan pudding-inspired candies to its Rowntree line.
Called Dessert Pastilles, the packs contain four flavors: Mango Sorbet, Blueberry Pie, Cherry Bakewell and Apple Crumble.
Last year, he unveiled a trio of Smarties Buttons, which feature chocolate-covered Mini Smarties.
Upon launch, Alberto Pisanello, Head of Smarties Brand, said: “Consumers tell us they love their favorite brands to keep things fresh with exciting innovations and new varieties to try. “